Leaflet Distribution W4
Introduction
W4 covers the area of Chiswick, Turnham Green, Gunnersbury and Bedford Park. It neighbours on Acton in the North, South Ealing in the West, Richmond and Barnes in the South and Hammersmith in the East.
It’s a large postcode when compared to its neighbours and has a big population. The residents of W4 tend to generally live in houses rather than flats and as such W4 is one of the best postcodes for leaflet distribution campaigns in London.
The population of W4 is also relatively young. Around 50% of the local residents are in the 18-44 age group. Around 75% of people in Chiswick and Turnham Green describe themselves as associate professionals, professionals, managers or directors and the average income here is considerably higher than in London as a whole.
Chiswick is also well connected with both Piccadilly and District lines running through it. The train connections to places outside of London are also outstanding with four train stations nicely spread out all over W4.
Chiswick and Turnham Green
Both Chiswick and Turnham Green attract professionals working in London looking to either start families or improve their quality of life with a greener and less busy environment.
It is very similar in character to it’s neighbours South of the river like Richmond or Kew. There are many homes with gardens here and most streets are lined with Victorian or Georgian terraced houses that go on for miles.
The southern part of W4 around Chiswick station is one of the Greener neighbourhoods in London. It contains the Chiswick Rugby and Football club, King’s House Sports Ground, Duke Meadows and Chiswick House and Gardens.
All these cultural landmars provide large green spaces as well as an opportunity for the locals to relax.
The area in question tends to cover ground from the river all the way up to Chiswick Park station and the surrounding streets.
Chiswick High Road
The busiest part of W4 would be its central area around Chiswick High Road.
Chiswick High Road is a typical busy London high street with businesses, shops, cinemas and all the conveniences one would expect from a high street in an affluent London area.
Gunnersbury
Gunnersbury can be found in the western most part of W4. It’s one of the few areas withing W4 with a high number of non-residential addresses.
As such it requires a bit of attention and preparation when it comes to planning leaflet distribution campaigns here. It’s still worth it, however, as there is a good number of streets with households very much in line with the rest of W4.
Bedford Park
Bedford Park cover the Northern corner of W4. It’s a fairly large area with thousands of households in easy to delivery properties. Bedford park has a character very much in line with Chiswick and other neighbouring areas.
The streets here are lined almost exclusively with Victorian style terraced houses, there is easy access to multiple tube and train stations and one of the larger parks in the area can be found here. (Southfield Recreation Ground)
Leaflet Distribution
W4 is one of the best areas to target with leaflet distribution in West London.
In many ways it is similar to places like Fulham in SW6 or Hampstead in NW3. It is a large postcode that can take tens of thousands of leaflets while mainly consisting of affluent households in easy to deliver dwellings.
