Leaflet Distribution SW12
Introduction
The SW12 postcode covers the area of Balham. It neighbours on Battersea to the north-west, Clapham to the north-east, Tooting to the south-west and Stretham to the east.
It is framed by Bedford Hill and Boundaries road in the south and Thurleigh road and the South Circular Rd in the north. It is one of the more leaflet-friendly areas of London.
It neighbours on some amazing green areas like Wandsworth Common, Clapham Common and Tooting Bec Common. This together with it’s great transport connections to Central London via the Northern Line from the Balham and Clapham Tube stations has resulted in many London professionals moving down to Balham with their families.
The general character of SW12
SW12 itself doesn’t have a large number of parks or green areas within it’s border. There is however a variety of parks that are accessible on foot for all SW12 residents.
Tooting Bec Common, Agnes Riley Gardens, Clapham Common and Wandsworth Common are located right around the postcode border and anyone living here will be within a short walking distance of one of these parks.
As mentioned above, SW12 is very well connected with public transportation. A variety of bus services operate in Balham. Clapham South and Balham underground stations run the Northern Line
Services and Wandsworth common allows the locals access to the Southern Rail Services.
Nappy Valley
The north-western corner of SW12 up to Thurleigh Road is very similar in it’s character to it’s SW11 neighbour. You can find endless roads lined by Victorian and Georgian terraced houses here. The density of families with young children moving into this area has contributed to it’s nickname ‘Nappy Valley’. This part of Balham is perfect for families, due to it’s proximity to some of the nicest green areas in South London. It is also very well connected to places in an out of London thanks to the Wandsworth Common train station.
Balham
If we move down South towards the Balham tube station we find ourselves in a very lively part of South London.
Many historic music venues like ‘The Bedford’ can be found here together with local cinemas, markets and the general amenities associated with a busy London high-street. The Balham Leisure centre can be found here and as such this is the cultural centre of SW12.
When we move past Balham station towards Boundaries Road and Bedford Hill, we’ll find hundreds of Victorian terraced houses lining the streets. Any company that focuses on household or garden related services might want to consider looking at this part of London for their leaflet distribution campaigns.
Since the whole of SW12 is full of terraced houses with very easily accessible letterboxes, it is one of the easiest to deliver postcodes in London.
There are very few apartment buildings with complicated access and as such it allows for a high penetration of the local market with leaflets.
