Leaflet Distribution N5
Introduction
N5 covers the area of Highbury. Even though it neighbours on Islington and Finsbury Park in many ways it resembles a place like Hampstead more. The neighbouring Islington is one of the more densely populated parts of North London while Highbury is almost the opposite.
It is framed by Gillespie Road in the north, Horsell Road and Drayton Park in the west, Grosvenor Avenue in the south and Petherton Road in the east.
Over three-quarters of the residents of N5 describe themselves as associate professionals, managers or directors.
Highbury
Highbury has been developed fairly recently compared to some other parts of London. Specifically in the 18th century many wealthy people started building large homes and villas in this area. In the 19th century the Victorian terraced houses started appearing in N5 as well.
As we said, the architecture here is similar to some of the spacious in-demand parts of North West London, rather than its busier and more densely populated neighbours. Many of the roads in Highbury are lined by Victorian terraced houses of various sizes. These range from large multi-floor buildings (like on Petherton Road) to smaller single household homes. Some of the examples of smaller homes in the area can be found on Gillespie Road.
With that said, there are also parts of Highbury with some inaccessible addresses in blocks of flats and buildings with no easy access like parts of Drayton Park. Larger detached and semi-detached town houses can also be found within the N5 border. Grosvenor Avenue is a good example of this.
Even though some of the most impressive homes and buildings in Highbury were either destroyed during the Second World War or demolished in order to make way for more dense Victorian-style terraced housing, much of the 18th century spirit is still present in N5.
Compared to a place like Hampstead, Highbury is a younger postcode when it comes to demographics. Over half of the population is in the 18-44 age group and only a quarter over 45. It is also quite easy to navigate. The terrain is friendly for leaflet distribution.
Challenges
One of the challenges to delivering leaflets in a part of London like Highbury is the number of stairs leading up to many of the homes and letterboxes here. This does have an impact on how fast distribution might run. N5 might not be an ideal area to attempt a last minute drop before an event that is happening in a few of days. For best results, we recommend planning all of your campaigns ahead of time with time to spare.
Mapping system
We have excluded all of the business addresses from our mapping system in N5. This is a standard practise. If you are looking to potentially run a business to business distribution campaign here, we can help you. However, these kinds of campaigns run on a different system to standard door to door deliveries targeting residential households. If you want to know more, feel free to get in touch with us.
