Leaflet Distribution N2
The most important aspects to keep in mind when planning for leaflet distribution in N2 are
- Demographics in N2 are quite diverse
- There are many gardens and larger houses here
- Many young families live here
- Repeated drops will be very beneficial here
N2 is one of the London postcodes that really benefits from detailed mapping and local knowledge when it comes to leaflet distribution.
There are multiple local areas that have very specific character and these need to be separated for effective leafleting campaigns. The parts of N2 that are the most suitable for leaflet distribuion are Hampstead Garden Suburbs, East Finchley and Fortis Green.
Hampstead Garden Suburbs as the name would suggest is a leafy area full of large houses most often with sizeable back gardens.
It is one of the most affluent parts of London and includes the area surrounding Hampstead Golf Club.
When looking at Hampstead Garden suburbs or N2 as a whole it is advisable to also include part of NW11 for any comprehensive leafleting campaign.
Bishop’s Avenue nicknamed the billionaires row can also be found in N2.
Number of leaflets in N2
| Groups | Area | Quantity of leaflets |
|---|---|---|
| Group 1 – N2 | The North-West of N2 | 4,000 |
| Group 2 – N2 | East Finchley | 4,000 |
| Group 3 – N2 | The Southern part of N2 | 4,000 |
| Total | 12,000 |
East Finchley
East Finchley is very similar in it’s make up to Hampstead or Temple Fortune. It neighbours on the Temple fortune area at one end and Highgate on the other.
It also includes part of the neighbourhood next to Highgate Golf Club.
The area surrounding East Finchley underground station is a busy high road with Restaurants and many options for entertainment.
It include the London’s first purpose-built cinema. It is still in operation and provides some alternative to large cinema chains. The combination of the almost village-like feel of the East Finchley area together with fantastic schools tends to attract young families to this part of N2.
As soon as we move further north from East End Road and Fortis Green the character of this postcode changes slightly.
Fortis Green
In Fortis Green, the density of houses goes up and the size of individual homes comes down a little bit in comparison to Hampstead Garden Suburbs and East Finchley. In other words, we move from one of the most affluent areas of London to a more middle-class neighbourhood. This distinction might be helpful to some businesses when planning distribution campaign in N2.
Fortis Green is still an excellent area for leaflet distribution. There is a high number of privately owned residential households that are easy to access here. The absolute minimal amount of inaccessible blocks of flats have been removed from our mapping system.
Opportunity
N2 offers an often overlooked flyer distribution opportunity in London. Many companies go to target Highgate and Hampstead without considering N2. Since N2 doesn’t get delivered to as often as the previously mentioned areas it offers a a great penetration and low competition.
Clever targeting together with repetition are going to be two main pillars of any effective long-term campaign including leaflet distribution in N2.
Leaflet distribution in London is not all about having as many leaflets delivered in as many places as possible at the same time. There are principles that make every pound spent on leaflet distribution work harder. We use our local knowledge, targeting the right demographics and a clever system of repeating drops to maximize the effectiveness of each leaflet you’ve printed.
Please visit our Home page or Contact Us for more details.
We also cover these places in North London
Islington,Cannonbury & Hoxton N1, East Finchley, Hampstead Garden Suburbs N2, Finchley N3, Finsbury Park and Stroud Green N4, Highbury N5, Highgate N6, Crouch End N8, Holloway N7, Muswell Hill N10, Wood Green N22, Upper Holloway and Hornsey Rise N19, Stoke Newington and Stamford Hill N16, High Barnet EN5, Totteridge N20, Tottenham N15, Tottenham Green N15, Southgate N14, Palmers Green N13, North Finchley N12, New Barnet EN4, Arnos Grove N11
