Leaflet Distribution SW4
Introduction
SW4 covers the area of Clapham. In terms of demographics, it is a relatively young postcode with approximately 75% of it’s population being under 44 years of age. Around 50% of the households are occupied by one-person or couples without children.
Clapham has historically been a working class area. Thanks to the relatively affordable cost of housing in the past and proximity to central London it has now had a large number of professionals moving in. It is well connected with both trains and the tube with easy access to Westminster, Chelsea, Vauxhall and other centres of the professional life in London.
It neighbours on Battersea from the North, Clapham Junction from the West, Balham from the South and Brixton from the East.
Clapham
The residential addresses in Clapham are located in a mix of Victorian terraced homes, modern flats and the occasional undeliverable housing estate.
A good examples of estates that are not accessible to leaflet distributors are the the northern most corner of SW4 leading up to the Stockwell station, the area east of Clapham Common neighbouring Lambeth College and the Oaklands Estate at the southern tip of the postcode.
Outside of these places and a few high streets with a high density of commercial addresses, most of Clapham is covered by the above mentioned classic Victorian terraced houses. This makes it an excellent place to focus your leaflet distribution efforts if you want to focus on South London.
Even the large roads that frame SW4 like King’s Avenue in the East, Poynders Road in the South and Cedar’s road in the West have a fairly large number of deliverable private residences.
Clapham High Street and Clapham Park
Clapham High Street is a very busy high street with shops, businesses and cinemas. It cuts through SW4 from Clapham North station to Clapham Common. It is an important high street and it can act as a sort of dividing line. There is, however, not much it can offer in terms of door-to-door leaflet distribution.
Clapham Park on the other hand is located just south of SW4 and is probably the most leaflet-friendly area in this postcode. It comprises of rows of streets with easily accessible houses in a sought-after area south east of Clapham Common.
We can still find some council housing here especially around Oakland Estate. These are however easy to identify and are automatically excluded from our mapping system.
We also cover these places in South West London
Belgravia-Pimlico and St James SW1, Brixton SW2, Chelsea and Brompton SW3, Earls Court SW5, Fulham & Parsons Green SW6, South Kensington and Knightsbridge SW7, Clapham Town SW8, Brixton SW9, Chelsea SW10, Battersea SW11, Balham SW12, Barnes SW13, Putney SW15, Kew SW14, Streatham SW16, Tooting SW17, Wandsworth SW18, Wimbledon SW19, Raynes Park and Copse Hill SW20, Twickenham TW1, Strawberry Hill TW2, Hounslow TW3, Whitton and Cranford TW4, Isleworth and Osterley TW7, Brentford TW8, Richmond TW9, Richmond Park TW10, Teddington TW11, Hampton TW12, Kingston KT1, Kingston KT2
We also cover these places in West London
Mayfair-Marylebone & Soho W1, Bayswater W2, Acton W3, Chiswick and Turnham Green W4, Hammersmith W6, Ealing W5, Kensington W8, Maida Vale & West Kilburn W9, Ladbroke Grove W10, Notting Hill & Portobello Road W11, Shepherd’s Bush & Goldhawk Rd W12, West Ealing W13, West Kensington and Holland Park W14
